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FOR IMMEDIATE RELEASE Tuesday, July 15, 2003
Media General Reports June Revenues
RICHMOND, Va. Media General, Inc. (NYSE: MEG) today reported June 2003 revenues of $64.1 million, a 0.7 percent decline from June 2002 revenues of $64.5 million. Publishing revenues increased 4.2 percent, Broadcast revenues declined 9.6 percent, and Interactive Media revenues increased 28 percent.
Publishing advertising revenues exceeded last June's by $1.7 million, a 5.5 percent increase.
Classified revenue was $650,000, or 5 percent, above last year. The Tampa Tribune reported a 2.7 percent year-over-year increase in help-wanted linage, the first such increase since January 2001. Help-wanted linage was down 12.4 percent at the Richmond Times-Dispatch and 21.3 percent at the Winston-Salem Journal. Strong automotive linage overall, coupled with Tampa's help-wanted performance, more than offset the general weakness in recruitment classifieds.
National revenue surpassed last year by $610,000, or 27 percent. Strong telecommunications and financial advertising helped Tampa achieve almost 40 percent growth and gave Richmond a 23 percent lift.
Retail advertising revenue was the only major category to show a decline, with revenues down $450,000, or 4.5 percent, below last June. The Tampa Tribune represented more than half of that decline. Continued hesitation and cutbacks from major advertisers as well as some switch to preprints drove retail weakness across the division. Preprint revenue exceeded last year by $640,000, or 12.4 percent.
Circulation revenue increased nominally over the prior year.
Broadcast gross time sales declined $2 million, or 8.3 percent, compared to June 2002. The major source of decrease came from political revenues, only $200,000 this year compared with $1.8 million last year, and from shortfalls in the automotive, grocery and telecommunications categories.
Local time sales, excluding political advertising, increased $420,000, or 3.2 percent, reflecting continued strength in the automotive category as domestic auto manufacturers aggressively promoted their rebate programs. National time sales, excluding political, decreased $820,000, or 8.6 percent, due to softness in the automotive, telecommunications, corporate and entertainment categories. Political revenues were driven mainly by issue advertising in Lexington, Kentucky and Roanoke, Virginia, as well as by early spending in the Louisiana gubernatorial race.
Interactive Media revenues increased 28 percent, showing strong growth both through classified up-selling arrangements with Media General newspapers and through the introduction of value-added services.
About Media General
Media General is an independent communications company situated primarily in the Southeast with interests in newspapers, television stations, interactive media and diversified information services. The company's publishing assets include The Tampa Tribune, the Richmond Times-Dispatch, the Winston-Salem Journal and 22 other daily newspapers in Virginia, North Carolina, Florida, Alabama and South Carolina, as well as nearly 100 other periodicals and a 20 percent interest in The Denver Post. Media General's 26 network-affiliated television stations reach more than 30 percent of the television households in the Southeast, and nearly 8 percent of those in the United States. The company's extensive interactive media offerings include more than 50 online enterprises. Media General also has a 33 percent interest in SP Newsprint Co., which operates newsprint mills in Dublin, Ga., and Newberg, Ore.
Charts follow:
Revenue Report
Ad Linage Summaries
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